Social Media Competition

Neutriderm focuses on addressing common skin and hair concerns through naturally sourced ingredients. It caters to diverse demographics and environmental conditions, delivering formulations that underscore the vital link between nutrition and healthy skin and hair. With a steadfast dedication to research and a passion for promoting skin and hair health, Neutriderm proudly offers Australian-made products that are trusted and endorsed by medical professionals and cherished by customers worldwide.

      Project Overview

The primary goal of this project was to design three artworks for a full range giveaway campaign on social media platforms including Facebook, Instagram, and LinkedIn. These artworks will promote Neutriderm's product range and engage with the audience effectively across various social media channels.

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Client:
Neutriderm (UAS Pharma)
Project Status
Complete
Category:
Graphic Design
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My Role:
Lead Graphic Designer
Preview:
      Project Approach

Scope:

  1. Design three visually appealing artworks tailored for each social media platform (Facebook, Instagram, LinkedIn).
  2. Ensure that the artworks reflect the brand identity and values of Neutriderm, highlighting its commitment to natural ingredients and skin/hair health.
  3. Create artworks in various sizes optimised for each platform to ensure maximum visibility and engagement.
  4. Incorporate elements of the giveaway, including instructions on how to participate and the prizes offered.
  5. Ensure consistency in branding across all artworks while adapting to the unique requirements and audience demographics of each platform.

Deliverables:

  1. Three high-quality artwork designs (one for each platform: Facebook, Instagram, LinkedIn).
  2. Artwork specifications including dimensions and file formats suitable for each platform.
  3. Detailed design rationale explaining the creative choices made to align with Neutriderm's brand identity and the objectives of the giveaway campaign.
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